With Millennials and Gen Z now representing a third of the global workforce, retaining this demographic has become a key focus for companies striving for longevity in employees, and long-term success. These generations bring unique perspectives and new expectations to the workplace requiring employers to rethink their strategies for recruitment, engagement and retention.

In this blog post we explore some of the ways you can attract and retain top talent within these groups:

Focus on engagement

Lack of employee engagement is a large factor in why employees choose to move to other organisations. Foster a sense of belonging and camaraderie among Millennials and Gen Z employees by creating opportunities for social connection and team bonding. Organize activities, events, and social gatherings that encourage relationship-building and collaboration.

Provide Competitive Pay and benefits

The rising cost of living has affected even the youngest members of the workforce. As a result, they will be moving towards companies that offer the most in terms of pay and benefits. By understanding the current market and ensuring your offering is competitive, you can ensure you are sought after by candidates in their job search and that existing employees will want to stay.

Promote growth and progression

Continuous learning and career advancement is important to younger candidates. Investing in their professional development through training, mentorship and opportunities for progression within the organisation will ensure they feel valued and understood, in turn increasing productivity and loyalty.

Utilize Technology Effectively

These employees grew up in the digital world and are accustomed to using technology in every aspect of their lives. Use technology to streamline processes, enhance communication and facilitate collaboration among teams. Embrace innovative tools and platforms that cater to their preferences and work styles.

Seek and Act on Feedback

Regularly seek feedback from these employees around job satisfaction, their experiences and preferences and be prepared to act on what they contribute. Using this feedback and implementing new strategies will show you value their feedback and opinions, something that is important to millennial and Gen Z employees.