Digital Customer Acquisition Manager

Job Description

Digital Customer Acquisition Manager

Portsmouth

£50K plus benefits

The Digital Customer Acquisition Manager role is responsible for the acquisition of customers through a range of targeted initiatives across mid funnel channels. The role also requires a close working relationship with our external media partners to ensure integration & consistency across the media mix.

Key…

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Digital Customer Acquisition Manager

Portsmouth

£50K plus benefits

The Digital Customer Acquisition Manager role is responsible for the acquisition of customers through a range of targeted initiatives across mid funnel channels. The role also requires a close working relationship with our external media partners to ensure integration & consistency across the media mix.

Key Duties

  • Owning the consistency and cross channel integration throughout the funnel, ensuring brand guidelines are adhered to across our digital communications
  • Owning the customer audience targeting roadmap across all digital channels
  • Responsible for owning consistency across digital ads and creative
  • Owning and developing the digital global trading plan for deployment through external media partners
  • Owning our group affiliate strategy
  • Overseeing the planning & overseeing the execution of campaigns with external media partners
  • Overall responsibility for maximising exposure & sales of 3rd party services
  • Provide strategic support of digital marketing direction
  • Close working relationship to the Digital Performance Manager role to ensure paid social and performance channels work in unison
  • Reporting on weekly and monthly results including outcome of actions taken and development actions required.

Skills and Experience:

  • 5 years+ experience within a fast-paced digital marketing environment
  • Leadership and management experience of team members covering a multitude of digital marketing positions
  • Experience working across mid funnel channels (not limited to Facebook Ads, You Tube & Display) & audience targeting
  • Owning agency relationships & stakeholder communications
  • Experience managing a team or agency fulfilling multiple digital channels
  • Beneficial to have experience owning digital campaigns on a global level
  • Educated to degree level
  • A Post Graduate or Professional Digital Marketing qualification is beneficial

Job Description

Digital Customer Acquisition Manager

Portsmouth

£50K plus benefits

The Digital Customer Acquisition Manager role is responsible for the acquisition of customers through a range of targeted initiatives across mid funnel channels. The role also requires a close working relationship with our external media partners to ensure integration & consistency across the media mix.

Key Duties

  • Owning the consistency and cross channel integration throughout the funnel, ensuring brand guidelines are adhered to across our digital communications
  • Owning the customer audience targeting roadmap across all digital channels
  • Responsible for owning consistency across digital ads and creative
  • Owning and developing the digital global trading plan for deployment through external media partners
  • Owning our group affiliate strategy
  • Overseeing the planning & overseeing the execution of campaigns with external media partners
  • Overall responsibility for maximising exposure & sales of 3rd party services
  • Provide strategic support of digital marketing direction
  • Close working relationship to the Digital Performance Manager role to ensure paid social and performance channels work in unison
  • Reporting on weekly and monthly results including outcome of actions taken and development actions required.

Skills and Experience:

  • 5 years+ experience within a fast-paced digital marketing environment
  • Leadership and management experience of team members covering a multitude of digital marketing positions
  • Experience working across mid funnel channels (not limited to Facebook Ads, You Tube & Display) & audience targeting
  • Owning agency relationships & stakeholder communications
  • Experience managing a team or agency fulfilling multiple digital channels
  • Beneficial to have experience owning digital campaigns on a global level
  • Educated to degree level
  • A Post Graduate or Professional Digital Marketing qualification is beneficial

Job Summary

Location: Portsmouth
Contract Type: Permanent
Sector: Marketing
Division: Sales & Marketing
Date: 22nd July 2021

Apply now

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Key Contact

Peter Hunt

Peter Hunt

Director

Email: Click here
Phone: 023 9232 4666

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Job Summary

Location: Portsmouth
Contract Type: Permanent
Sector: Marketing
Division: Sales & Marketing
22nd July 2021

Apply now

Share this job: